What comes next matters more.

On 28 March 2025, I resigned from the company I had built from the ground up.

It was one of the hardest decisions I have ever made. But in stepping away, I was given something I had not had in a very long time: space.

Space to think, to breathe, and to reflect. Walking away changed everything. It hurt. But it also set me free.

After years of creating, filming, teaching, and developing products, I found myself asking a simple question: what do I want to do now?

The answer was not to disappear. It was to build something bigger. Better. More honest. Something with real meaning behind it.

The beauty industry often overlooks women over 40. It takes their money, yet too often offers products and promises shaped around an outdated, unrealistic idea of beauty.

My goal is simple: to create something honest, useful, and genuinely empowering for women everywhere.

All will be revealed soon. I cannot wait to show you.

Wayne x