One of beauty's most trusted and recognisable voices.
2,061 videos · 3.9M+ subscribers · since 2009
On 28 March 2025, I resigned from the company I had built from the ground up. It was one of the hardest decisions I have ever made. But in stepping away, I was given something I had not had in a very long time: space.
Read the full statement“I am not here to sell you a fantasy. I am here to give you the skills to master your own reality.”
Wayne Goss
Technique-led advice, honest product reviews, and a global audience built one video at a time since 2009. No fantasy, no gatekeeping — just the skills, explained properly.
See the work“Just because you are over 40 does not mean that you shouldn't feel beautiful, or desired.”
Wayne Goss
Seventeen years of teaching, from his first five-minute tutorial to last week's upload. Search it.
Wayne is building something honest, useful and made for the women the industry forgets. Be the first to know when it arrives.
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gossmakeupartist@gmail.com